GP Petroleums Limited flags off the REPSOL Van campaign
An attractive Repsol Branded Van to travel around 13 cities in 2 states for 30 days
Interactive thematic games to be conducted offering a huge range of discounts
GP Petroleums Ltd, a leading lubricant maker in India and part of UAE-based GP Global Group (earlier Gulf Petrochem), today flagged off the Repsol Van campaign across 13 cities in Andra Pradesh and Tamil Nadu. In a bid to expand its market outreach in the South and increase awareness on brand Repsol, 2 Repsol branded Vans will conduct an interactive and fun filled campaign among dealers, distributors, mechanics, retailers and direct customers for an entire month.
Under this initiative the company will showcase Repsol’s premium range of Motor Cycle Oils (MCO), Passenger Car Motor Oils (PCMO) and Diesel Engine Oils (DEO) during the campaign. Interactive thematic games will be conducted in the locations where the Van travels inviting people to participate and earn special discounts on various Repsol products.
Speaking on the occasion Mr Hari Prakash M, CEO, GP Petroleums Limited said “We are delighted to flag off this initiative. The southern market accounts for around 33% of Repsols revenues making it a very important market for us. This campaign will enable us to reach out to our most important stakeholders, our customers. We look foreward to interacting with them and sharing information about all our products thus enabling them to get familiar with brand Repsol”.
GP Petroleums Limited has always been aggressively into the market for creating buzz around brand Repsol through its various marketing initiatives. Repsol lubricants are commercialized in more than 70 countries and the products are known to meet the most demanding quality standards. These premium products are produced by GP Petroleums Ltd in their manufacturing plants in India, with modern testing facilities, in accordance to the stringent quality standards, certified by Repsol.
GP Petroleums Limited is getting future ready with Repsol Lubricants to provide premium quality products for BS VI compliant engines.
GP Petroleums Ltd. is a listed company in India and is part of the Gulf Petrochem group, based in UAE and is a major player in the petrochemical industry. GPPL an ISO 9001, ISO 14001 & OHSAS 18001 certified company, which specializes in formulating , manufacturing and marketing, of Industrial & Automotive lubricants, Process oils, Greases and other Specialties under the brand name IPOL for more than four decades. GPPL has invested in high precision quality-control and product development labs to meet global standards and OEM expectations. The company has a well-established network of Distributors and Dealers across the country.
GP Petroleums Ltd., has signed an exclusive licence agreement with Repsol to manufacture and market REPSOL brand of lubricants in India to cater to the premium lubricant segment. This partnership will strengthen the in house R&D facilities and develop technologically advanced products in India in all segments.
Repsol is a global company, present along the entire energy value chain. It is active in 37 countries employing more than 25,000 people.It produces some 700,000 barrels of oil equivalent per day, and has one of Europe’s most efficient refining systems, capable of processing over one million barrels of crude oil daily.
Repsol sells fuels through its more than 4,700 service stations in Spain, Portugal, Peru, Italy and Mexico. It also distributes lubricants in more than 80 countries.In terms of technology – one of the pillars of the company – its cutting – edge projects in various fields have made it a point of reference for innovation, sustainability and efficiency in the energy industry.