‘The Call of the Blue’ concluded at ECR Speedway in Chennai

‘The Call of the Blue’ concluded at ECR Speedway in Chennai

September 9, 2018 0 By The Editor

Post the successful launch of the new brand campaign of India Yamaha Motor (IYM) Pvt Ltd. – ‘The Call of the Blue’, the brand recently concluded its first brand engagement activity at ECR Speedway in Chennai today. The event was strategically designed that resonated with Yamaha’s global image of ‘exciting, stylish and sporty’. The event included display and sale of Yamaha accessories, display of Yamaha Vintage motorcycles from the customers, conducting Gymkhana activity that focuses on track riding along with other exciting experiences through test rides and spectacular entertainments.