Yamaha Fascino Darknight Edition Launched
Gets UBS & Maintenance free battery
India Yamaha Motor (IYM) Pvt Ltd. has announced a new DARKNIGHT edition for the stylish scooter Fascino, enabled with Unified Braking System (UBS) along with additional feature like maintenance free battery. In 2019, the company in line with its commitment of offering exciting, stylish and sporty mobility products in India, has introduced:
- ABS enabled YZF-R15 Version 3.0 (155 cc),
- the new FZ FI (149 cc),
- FZS FI (149 cc),
- FZ 25 (249 cc),
- Fazer 25 (249 cc)
- scooters with UBS and maintenance free battery in exciting colours.
Yamahas new strategic campaign The Call of the Blue which parasols the overall product and marketing initiatives including motorcycles and scooters now brings excitement into the 113 cc scooter category with the Yamaha Fascino adding up an exciting DARKNIGHT edition powered by Unified Braking system (UBS), thus adding to the overall impact of the brands excitement.
Yamaha Fascino has considerably earned its name about being unique in styling since its launch in 2015. In 2019, Yamaha has further jazzed up the unisex appeal of Yamaha Fascino (113 cc) by introducing a modish colour “Season green with UBS, maintenance free battery followed by today’s launch of the DARKNIGHT edition.
The price of the new Fascino Darknight edition is Rs. 56,793 (Ex showroom Delhi).
Mr. Motofumi Shitara, Chairman, Yamaha Motor India group of companies said on the occasion, Yamaha is committed to establish its uniqueness through exciting, stylish and sporty products and experiences. Yamaha Fascino has already gone up and about its unique style and excitement in the market. The new DARKNIGHT edition will further create an urbane style which is in line with Yamahas efforts to add DARKNIGHT editions in many other two wheelers.
About Yamaha Motor India group of companies
Yamaha Motor made its initial foray into India in 1985 as a joint-venture. In August 2001, it became a 100% subsidiary of Yamaha Motor Co., Ltd, Japan (YMC). In 2008, Mitsui & Co., Ltd. entered into an agreement with YMC to become a joint-investor in India Yamaha Motor Private Limited (IYM). IYM’s manufacturing facilities comprise of 3 State-of-the-art plants at :
- Faridabad (Haryana),
- Surajpur (Uttar Pradesh)
- Chennai (Tamil Nadu).
The infrastructure at these plants support production of motorcycles and parts for the domestic as well as overseas markets.
YMC has established its subsidiaries –
- Yamaha Motor Research and Development India Pvt Ltd. (YMRI),
- Yamaha Motor India Sales Pvt Ltd. (YMIS)
- and Yamaha Motor India Pvt Ltd. (YMI)
in India to independently support IYM in development, sales & marketing of its products and overall business planning & regional control respectively.